Impact of perception theories on kansei design

Lévy, P. (2014). Impact of perception theories on kansei design. Journal of Japan Society of Kansei Engineering, 13(1), 21–26.

The everyday is often mentioned in design, yet hardly inquired. The everyday is about what is banal, infraordinary, not memorable, as well as about the force that makes things habitual, endotic. In the research encompassing this paper, we question the everyday and explore opportunities to enchant it by design. This paper focuses more specifically on the design of everyday rituals, and aims to propose a descriptive framework to ‘read’ and compose such rituals. The elaboration of the framework is done based on a case study: the making of a hot chocolate in the morning. Through an autoethnographical approach, the main dimensions of the framework are determined (place and time, essentiality, and strength) and discussed. Throughout thizs inquiry, the value of a first-person perspective while designing for the everyday is discussed, as well as its relationship with the third- person perspective. This framework proposed points out the importance of quick iterations and of the consideration of consequences of design decision at all levels of the everyday ritual (structural, temporal, aesthetical, ethical…).