Prospective psychophysiological approach for Kansei design: knowledge sharing between psychophysiology and design

Lévy, P., Yamanaka, T., Ono, K., & Watanabe, M. (2009). Prospective psychophysiological approach for Kansei design: knowledge sharing between psychophysiology and design. the Proceedings of International Association of Societies of Design Research Conference 2009 - IASDR09 ([on CD]). Seoul, Korea: Korean Society of Design Science.

This paper introduces an interdisciplinary design method, based on psychophysiological knowledge used as inspirational means for Kansei design. After describing the interest for such method, this paper describes each step of the method, from pre-ideation steps to actual design process based on the knowledge of human behavior phenomena and of their mechanisms. This description is supported by two examples. The teaching of this method to design master students pointed out not only the great possibilities of this method as an interdisciplinary approach in Kansei design, but also the difficulties of using scientific literature and knowledge in design.